Most popular search engines consist of big names such a Google, Bing, Yahoo, and others. More than 2 billion active users monthly are on one such huge platform – Youtube.
It is a social media platform which now behaves like a traditional search engine. People’s behaviour on Youtube is similar to something people do on Google. When you read and learn about SEO on search engines to rank your websites you come across all the rules that apply to them. Similar rules are applicable on Youtube search engine. Optimising video content is critical to ranking and attracting the audience. Finding the right keywords to communicate your content and design a good user experience is very important even on Google.
Here are some tools and tips that will come handy when you are trying to grow your Youtube presence.
Topics in trend on Google
A tool that works wonders for researching what the masses are looking for is Google Trends. When you specifically look for Youtube search it gives you the exact trends people are searching on Google. This data is sourced from Google that is a reliable source to be trusted.
Look for Keywords
The right place to look for keywords is the Youtube autocomplete feature. The moment you type in your query it predicts your search and this is what makes it the most effective medium to get relevant keywords.
Another relevant tool in this keyword search is the Google Ads keyword planner. You can enter your seed keywords and get a bunch of related keywords in this application.
The right tags
Using proper tags is the main aspect of boosting your rankings on Youtube. Tags are added by creators to put videos in relevant categories and make it easier for viewers to navigate.
Read More : https://www.idotcommers.com/tips-to-boost-video-rankings-on-youtube/